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ITV suspends premium rate services

ITV is suspending all premium rate interactive services across its channels following the row over TV phone-ins.

The broadcaster has also announced an independent review of premium rate services across its interactive services. Its decision means that quiz channel ITV Play will come off air immediately until it has passed a "security audit".

The next instalment of Dancing on Ice will only return at the weekend if phone-in procedures have been shown to be sound.

John Cresswell, chief operating officer of ITV plc, said: "This is a concern across the whole industry but ITV viewers can be confident that we will always act responsibly and take firm action to address issues that may arise.

"Millions of people enjoy interacting with ITV - either by voting in our entertainment shows or by taking part in prize competitions. It is critical that our viewers have absolute confidence in the services that we offer.

"We believe that all programmes currently on air are compliant. However, in light of recent concern around this issue, something affecting every major broadcaster, we are conducting this independent review to ensure that ITV is meeting all relevant codes and regulations."

Mr Cresswell added: "We've asked the auditors to report back to us with some urgency. The interactive elements in each programme will be reintroduced as they are independently signed off. We expect the review of current programmes to be both swift and thorough. The retrospective review will take longer due to the greater number of programmes involved."

The review will cover all premium rate landline, mobile and red button services. It will look at programming from the past two years as well as current shows. ITV said it would make the result of the findings public.

The statement said: "Interactive elements will return, programme by programme, as soon as they have passed the scrutiny of the independent audit. This will cover ITV productions, co-productions and independent productions."

The announcement follows news that ITV overcharged X Factor viewers to the tune of £200,000 in an interactive vote blunder. The error - affecting 1.3 million votes - occurred during every live show in the last series. Viewers who voted for their favourite contestant by pressing the red button on their remote controls should have been charged 35p. Instead the calls cost 50p, making ITV an extra £200,000, and the blunder came to light during a company audit.

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