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Sweet giant Cadbury to axe 700 jobs

Cadbury is to axe 700 jobs at two of its factories under restructuring plans, the chocolate giant announced.

The plant at Keynsham near Bristol is to close with the loss of 500 jobs, while some production is to be transferred from Bournville in Birmingham to Poland, hitting another 200 posts.

The company said changes were needed to achieve "greater supply chain efficiencies", but the announcement was attacked by the Unite union.

National officer Brian Revell said the firm was acting like a "private equity asset stripper."

The company said in a statement that it needed to reduce costs and operate more effectively so it could continue to grow and remain competitive.

There will be a phased closure of the factory at Keynsham from 2009 to 2010, with chocolate production moved to Bournville and a Cadbury site in Poland. Some chocolate assortment production will move from Bournville to Poland next year, with the loss of 200 jobs between next year and 2010.

Cadbury said it hoped to achieve phased redundancies through voluntary means, adding that it was now entering detailed consultation with workers at both sites.

Cadbury said its Bournville plant will receive an additional £40 million investment to enhance its status as a "centre of excellence" for chocolate production.

Managing director Trevor Bond said: "Cadbury is a great British company which has become an international success. In order to continue to compete in the extremely competitive confectionery industry in the future we need to make the right decisions today.

"Whilst the proposed closure of our Keynsham factory will be difficult for those affected, our ongoing commitment to manufacturing in the UK is absolute. Our significant investment in Bournville is a testament to that."

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